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US CAR SALES - GM March sales up 12 pct but misses forecast on Buick, Cadillac underperformance
2012-04-04 08:23:05

New York 03/04/2012 - General Motors Co reported March sales of 231,052 light vehicles in the US, up 12 percent on the same month of last year and 10 percent on the February total.

For the first time in the company's history, GM's monthly total includes more than 100,000 cars and crossovers that achieve an EPA-estimated 30 miles per gallon highway rating or better.

“The economic recovery and a deep bench of fuel-efficient cars and crossovers have been driving our sales for more than a year, but the combined impact has never been stronger than it was in March,” said Don Johnson, vice president of its US sales operations.

“Since the last time fuel prices spiked, both the economy and GM’s product portfolio are undeniably stronger. We’re now strong across the board in cars, crossovers and trucks,” Johnson added.

GM passenger car sales increased 22 percent, with small and compact car sales up a combined 62 percent. Compact crossover sales were up 47 percent and mid-size car sales were up 38 percent. Full-size pickup sales were up 14 percent, the company said.

But the company missed Edmunds.com forecast of 21-percent growth due to the relatively poor performance of the less efficient Buick and Cadillac brands, sales of which fell 16 percent and 13 percent respectively from March 2011.

The company’s retail deliveries rose 14 percent on last year and accounted for 74 percent of GM sales, while deliveries to fleets increased just six percent.


(Editing by Mark Shaw)





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